Zeitfracht Medien's book trade cooperation Buch&Co. continues to grow

Erfurt, October 24, 2023 : The book trade cooperation Buch&Co. of Zeitfracht Medien GmbH continues to grow this year. At the Frankfurt Book Fair, Zeitfracht Medien was able to report a membership level of 445 bookstores: Despite challenging times, this marks a new record. At the book fair, Buch&Co. also presented the new Buch&Co. seal of approval for the first time. It underlines the core competencies of all member bookshops and ensures an even stronger brand presence.

Kim Rolle, Head of Buch&Co.: "In order to communicate more strongly in the market what characterizes Buch&Co. and our members - namely commitment, competence and independence - we have been working intensively on a seal of quality in recent months. We developed the idea for this together with our members at our annual meeting. The challenge here is that the seal should be very expressive. But we also want to emphasize the independence and ownership of our member bookshops."

With the help of this sharpening of its profile, Buch&Co. continues to set itself ambitious goals and would like to welcome many new members in the coming year. Buch&Co. members can benefit from attractive conditions, product range support, marketing campaigns, training and their own platform for exchange. In addition, the Buch&Co. team at Zeitfracht Medien GmbH is constantly working on new services in close cooperation with the Buch&Co. assortment advisory board to ensure that the book trade cooperation continues to grow.